Connect with our local listeners
Q. What’s the benefit of radio advertising?
A. Radio has a unique way of creating emotion that customers can connect with. If done well and done consistently, this type of messaging can create brand recognition that will prove to be invaluable to your business over the years. This is one of the most effective ways to build top-of-mind awareness.
Q. How do I know people are listening?
A. First, we’ve got access to a tool called Media Driven Traffic that allows you to compare the spike in web traffic correlated with the exact times your ads are on the air. We also track the number of unique connected streams through our apps, websites, and smart devices, which generally reaches 140,000 each month. And if that’s not enough to convince you, just read some of the testimonials from other local business owners!
Q. Can I choose which station my ads play on?
A. Yes! A dedicated marketing consultant will work with you to build a schedule that hits all the right demographics and time slots.
Connect with our local readers
Q. What is cachevalleydaily.com?
A. Since 2010, cachevalleydaily.com has become a favorite source of local news and one of the most-visited websites in the area. We provide the community with relevant, unrestricted news focused on community and civic events, local sports, lifestyle and opinion, and business happenings that our readers can trust and enjoy.
Q. How many people visit cachevalleydaily.com?
A. In 2020, our reporters were able to produce enough quality content to attract over 10,000,000 page views. We had roughly 1.5 million unique users, which means that many of our readers use the site regularly.
Q. How does advertising on cachevalleydaily.com work?
A. We’ll work with you to design a captivating set of display ads that can be either animated or static. These ads are then shown to website visitors on the sides of the page or within articles. We can also target specific pages or categories that are more relevant to your industry.
Connect with our local followers
Q. What is a social media blast?
A. Combined, our 10 radio stations and the cachevalleydaily.com Facebook page have over 80,000 followers. When you partner with us, we’ll promote your offer, announcement, sale, or recruiting post organically. These can be either video or image formats.
Q. What kind of results can I expect?
A. We’ve found that the average click-thru-rate for our organic social media posts is about 2%. That means 2 in every 100 viewer will click through to your website! We’ll provide you with a report detailing the results, or we can also repost your page’s content so the analytics feed into your own dashboard.
